Back to All Events

Social Media Course (Instagram) 4h

  • Course Level: Beginners

  • Duration: 4h

  • Max Participants: 8

  • Lecture Language: English

  • Conversational Language: English

  • Location: Zurich near Paradeplatz

  • Course Type: Classroom

  • Price: CHF 345


Social Media became not only a big part of our everyday life, but also a powerful instrument for branding, selling and showcasing your work. For photographers and bloggers Instagram is number one platform for monetization. There are over 1 Billion Instagram users, and learning simple strategies to gain targeted followers can significantly increase your businesses revenue. This course is developed to help you with understanding the power and limitations of Instagram, growth strategies, influencers marketing and monetization opportunities.

You will learn:

  • Learn how to create a successful themed, business, or personal account on Instagram

  • Understand all Instagram features and their effective use

  • Understand Instagram algorithm

  • Create a beautiful, cohesive Instagram feed

  • Understand the platform specific and growth marketing jargon associated with Instagram

  • Understand, use and operate analytics tools

  • Increase Instagram engagement such as likes, comments, saves, shares

  • Design a cost & time effective content strategy that works for long term growth

  • Design and execute an effective Instagram Story strategy

  • Use scheduling tools to better control & manage their future posts

  • Identify, research, and pick the best hashtags for each of their posts

  • Create a workflow and design a system for their content production

  • Understand of Instagram ads basics

  • Analyze and understand why content on other accounts work

  • Research and network with other competitor accounts in their space

  • Increase engagement in their posts with effective caption and CTA strategies

  • Setup and monitor follow, like, & comment bots in a tasteful way that brings attention to the account

  • How to work with influencers to grow your brand and increase sales

  • How to become an influencer and monetise your account through blogging

  • How to find the right brands to work with in your Instagram account.

  • How to diversify Instagram income streams


  • No experience required.

  • Notebook/tablet for notes taking.

  • Passion, creativity and desire to learn!

Earlier Event: February 11
Social Media Course (Instagram) 4h
Later Event: February 24
Beginners Photography Course 4h - BERN